• Near Miss Retail Opportunities
  • By admin, November 18th 2009
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Retailers have a picture in their minds of troubled consumers desperately in need of their help. Consumers, on the other hand, have a different perception of this relationship. They are not waiting for retailers to come to their aid and do not look to retailers for answers to their everyday problems. The disconnect between the two members of this relationship is not uncommon, and like any relationship it isn't something a big dose of communication and a little understanding can't fix.

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