Waitrose, the aisle of choice for the more discerning middle class British supermarket goer. If you don’t work in the retail trade you won’t know the chain’s MD goes by the terribly suitable name of Mark Price. Really he does, we’re not making this up. It’s in the Guardian so it must be true. Well our boy Pricey is climbing up the cold shelves in rage right now. Why? His rivals are continue to offer cut price alternatives to his “quality British fare”.

More follow this link…

http://trashblanc.com/2009/02/waitrose-boss-ban-cheap-food/

This blog is mainly focused on New Product Development

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Moore’s Law:

Food consumption is changing, Moore’s Law for computers predicted (accurately) the ever expanding affordability of computers. Now, it may be time to stop adding ‘more’ and start to concentrate on value?

Consumers buying habits are changing and Granny knows why?

Summary:
This Blog explores the thinking behind why consumers decide to buy something they don’t need, but they still want.
Why does Rob’s Granny know best and how this will effect the future of food.

Read on…

Here’s the dilemma, consumers are changing what they think they want, but they are still working out what they need.

Branding moves something from a need to a want.
For example, I need a drink because I am thirsty – but I want a cold beer.

The Slow Food Movement is starting to influence consumer behaviour in ways that food producers never could imagine.

Credit crunch might be a reality for all of us, but there are still powerful trends beneath the surface that are change behaviour.

Jamie Oliver, for example, launched ‘Pass-it-on’ cooking coaching where people learn a cooking technique and share how to cook it with a friend, who then coached another friend.

Shared cooking ideas is one of the key objectives of ‘Slow Food’.