Archive for January, 2010

Join our LinkedIN Food Marketing Network Group

Tuesday, January 26th, 2010

You are welcome to join our LinkedIn page: for lively debate and ideas about food businesses: Click>>> http://tiny.cc/u6CaT

The more you put in the more you get out! – We look forward to hearing from you,
Rob

Rob@foodmarketingnetwork.com
Rob Ward | Founder Food Marketing Network

Seth Godin’s New Book – ‘Linchpin’ – Are You Indispensable?

Tuesday, January 26th, 2010

Two things arrive unannounced:
Opportunities And Trouble…

By redefining: Remarkable products to remarkable people -
Seth Godin does it again… creates opportunities and stirs-up trouble. (more…)

Gordon Ramsey’s Local Pub of the Year finalist: Mocked by food critics

Tuesday, January 26th, 2010

The lesson here is that once we are presented by the media as ‘as somewhere special’, then the guys that like to knock people down (usually after they have been built up) get stuck in.

This is the sad reality of celebrity – be that an individual or business.

This article is only one persons opinion and does not reflect the opinion of the Food Marketing Network, it’s here because there is a salutary lesson in this:

If you want to be ‘bigged up’ by the media, watch out for the knock down, whether it is reasonable or not, it will happen. (more…)

Did You Know? 3.0 (Official Video) -2009 Edition

Tuesday, January 26th, 2010

This is a fact packed, thought provoking video that everyone should watch.

http://www.youtube.com/watch?v=jpEnFwiqdx8

Dramatic Shift in how we are marketing?

Tuesday, January 26th, 2010

http://www.youtube.com/watch?v=ciSrNc1v17M

How the internet is changing how we advertise

Tuesday, January 26th, 2010

http://www.youtube.com/watch?v=5wx0GfbC0BA

Restaurant products in Supermarkets?

Tuesday, January 26th, 2010

For a brilliant example try http://www.nandos.com and check out their ‘Grocery range’. (more…)

Food Retailers need to innovate small, or fail big: Mac Donald and Wal-Mart roll-out planning

Tuesday, January 26th, 2010

The retail senior management edict of “Innovate” is so shop-worn that it’s become almost clichéd. But in all of those innovation memos from all of those CEOs and COOs, what’s often missing is encouragement to fail. After all, if IT leaders are so scared of failing that they never try anything truly new or creative, they may fail less but they’ll succeed in leapfrogging their competition almost never. (more…)

Packaged Food Trends 2010

Tuesday, January 26th, 2010

A growing number of food companies will sport the “free range” with humanely-raised protein products in 2010, according to market research firm Datamonitor, which released a statement of 10 emerging packaged-goods trends expected to blossom in the next year. (more…)

Street food predicted to have hot 2010

Tuesday, January 26th, 2010

Street food will be in and high prices will be out in 2010, according to Denver-based trade publication Eat In Eat Out. (more…)