[img_assist|nid=52|title=Whole Food Market|desc=|link=none|align=left|width=100|height=75]Has Whole Foods Market, North Americas gourmet food retailer, lost its way?
‘How the mighty fall’, claims Rob Ward from On-ward.co.uk, ‘Whole Foods the culinary heros for the nighties, have not stayed relevant to their customers, they missed the the shift to ‘keeping it real’ in consumer attitudes which started at the end of ‘06.
Click to continue reading “Whole Foods ‘whole Paycheck’ gets bounced”
How marketers are navigating a downturn that’s hit consumers hard
July 28, 2008
-By Noreen O’Leary
Even as agency execs say they’re not seeing signs of major cutbacks from marketers, forecasts tell a grimmer story.
Google’s 4 day recession beating week:
CEO Eric Schmidt describes the simple principles driving the company’s steady stream of innovations
Click to continue reading “4 day week is Google key to innovation”
There have been some interesting new developments this year in the world of food marketing that most will be aware of but I wanted to bring it up for discussion here to see if anyone had an opinion on the matter…
It’s regarding marketing foods to kids and there have been pledges by major organisations to stop marketing to children under the age of 12 by the end of 2008.
Online Cooking Videos Gain Momentum – multi-media web sites drive extra traffic to retail stores
Featured in: www.Supermarketnews.com
Websites that intergrate cooking demonstrations as video footage are driving extra footfall into retail stores. ‘A retailers web site is no longer a glorified corporate brochure, it’s an experience!’ claims Rob Ward from On-ward. ‘We receive information in mainly one of three ways – visual (text), sound and shapes, most websites only cater for text orientated readers.’
Click to continue reading “Online cooking video increase retail store footfall”
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