12 Tips to Help Small Retailers Thrive in a Recession Less red meat, more spaghetti. Fewer first-run movie tickets, more DVD rentals. Skip the Starbucks latte, sip a McDonald's coffee. As the economy sinks into a recession, people from Seattle to St. Petersburg are adapting their spending habits to adjust to increased prices in all types of consumer goods and services. So, how can small retail stores survive ... and even thrive ... in a recessionary economy? "Let's start with understanding the consumer mindset," say Steve O'Leary
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